I stand by every word of two particular debate-provoking tweets about ‘vanity followers’ I’ve sent out previously. So much so, that it’s time for a little experiment with my own account! I’ll take the risks, so you don’t have to!… Read More ›
There’s a fine line between not updating your account enough (so people unfollow) and updating it so much with the same old stuff over and over again (so people unfollow quicker). Get the balance right, though, and ‘evergreen’ content is… Read More ›
Before you start (or continue) to use Twitter regularly to promote your brand you need to ask yourself a few questions about why you’re here. Would you like to interact with existing customers or convince other users to invest in… Read More ›
Why follower count shouldn’t be your one and only metric: an experiment!
December 15, 2018
Why ‘evergreen’ content prevents the leaves falling from your Twitter tree!
November 13, 2018
How I lost 1,390 Twitter followers in one month… and here’s why I’d do it again!
September 17, 2018